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Laura Rivera

Marketing Associate

Laura is the most recent addition to the Marketing team here at Kotter. She is a Northeastern University graduate with a combined degree in Business Marketing and Graphic Design and a minor in Psychology. Laura has worked in companies ranging from 4 to 3,000+ employees, creating relatable content at every level and building omni channel marketing campaigns with work that inspires her. From “glamping” to company perk management, Laura has only worked at companies that align with her values. This is why Kotter is such a great fit for Laura and why she is proud to work with the leading consultants on change in hopes of inspiring new leaders. 

At Kotter, Laura will be supporting social media management, content creation, event advertising and design efforts. In her free time, she volunteers with the Association of Latino Professionals for America Marketing Committee, serves as the Lead Alumni Advisor for the Northeastern Student of Color Caucus and sits on the board of the National Puerto Rican Coalition.

Laura is based out of the Cambridge, MA office.

Why did you decide to work at Kotter?

While a lot of factors played into this decision, the main reason I was drawn towards Kotter was the people-centric environment and work. Kotter’s values of leadership and creativity are so true that they bleed into the every day company culture.

What is your proudest moment? 

My proudest achievement is definitely the money I raised and service I was able to provide with a networks called Student for Puerto Rico after Hurricane Maria devastated the island. Being in Boston and away from my family, I needed to feel like I was helping in some way. We not only raised $200k (with the help of Jimmy Fallon) but also sent over 70 plastic bins with supplies to my hometown. 

If you weren’t working at Kotter, what would you be doing instead?

If I wasn’t at Kotter, I would be a full time foster mom in Barcelona and a part-time writer in an opinion column for a local paper.

What’s got you thinking right now?
I recently started a book called “Towards Collective Liberation: Anti-Racist Organizing, Feminist Praxis, and Movement Building Strategy” which has commandeered a lot of thoughts. Looking forward to finishing it! 

Share something about you that would most surprise people.

By the time I was 18, I had been to 12 different schools growing up!