Kathy Gersch

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KATHY GERSCH

Chief Commercial Officer

Kathy brings over 25 years of executive level experience to Kotter. She has led teams in strategic planning, change leadership, business development, marketing, branding, merchandising, website development, product management, business analytics, finance, operations and administration. As one of the Founding Members of Kotter, Kathy has worked across multiple industries while at Kotter to help lead their transformation efforts. She has worked in North America, Latin America, Europe and Asia in sectors including Consumer Products, Manufacturing, Retail, Energy, Healthcare, Pharmaceuticals, Aerospace, and Financial Services.

Prior to joining Kotter, Kathy was a Vice-President at Nordstrom, Chief Marketing Officer and Retail GM at Drugstore.com and Beauty.com, and an Executive Vice-President leading Marketing and Merchandising at GiftCertificates.com. In addition, Kathy led a consulting firm that focused on senior executive consulting in strategic online and offline marketing, web strategy and re-design, channel strategy, business planning, capital sourcing, new venture development, market entry strategy, mergers and acquisitions, turnaround, and general business challenges.

 

Why did you decide to work at Kotter?

John Kotter and I created a shared vision of what Kotter could be to impact the world for over five generations of leaders.

What challenges do you most enjoy helping your clients solve?

Creating an organization that truly has the ability to innovate on itself on an on-going basis to position the company for success long term despite changes that may come outside and inside the company.

Flashback to when you were 10 years old.

What do you want to be when you grow up? A football player or a lawyer like my dad.

What are your superpowers?

Multi-tasking and future vision.

What’s got you thinking right now?

Projecting evolving change creating a series of “new normals” for business globally.

Share something about you that would most surprise people.

I have 4 kids and 2 dogs!