VISIONING + STRATEGIC ALIGNMENT
IMMEDIATE, FOCUSED RESULTS
TAILORED LEADERSHIP DEVELOPMENT
Does your organization have a “North Star”? Are you fiercely chasing an opportunity so defined and so within reach that energy surrounds the pursuit of it? This Big Opportunity statement, as we call it, is often a window open to an enormous prize. For the U.S.-based division of a large Japanese drug company with 2,500 employees and $2 billion dollars in annual revenue, their window of opportunity had a very narrow opening. Amid several tepid product launches, executives were forecasting a $150MM shortfall with the imminent loss of patent exclusivity on a number of key brands. However, if they could get two key products to market faster than competitors they stood to significantly increase revenues, profits, and customer satisfaction.
organizational growth since beginning work with Kotter
increase in profitability during the tenure of our engagement
year named a Forbes “Best Places to Work” following a sharp rise in employee engagement
percent of annual revenue plan achieved when a loss was projected
Kotter was hired to help them get there through an infusion of agility, leadership and flexibility. The objective was clear – accelerate the formation of a system to capitalize on drug launches in a way few pharmaceuticals ever had before. Together we developed a different way of operating that overhauled the way they brought new drugs to market, demystifying several compliance processes that were essential. New ways of collaborating emerged. People were developed – thoughtfully and deliberately. Permission to test bold thinking was given as unprofitable activities and products were purged. Building this new muscle paved the way for them to become the most customer-respected and profitable company in their industry.